Tag Archives: public sector

Customer service cultures

Last year I had a couple of experiences highlighting why social researchers suggest people are becoming disengaged and cynical about government, and also why people often say rude things about public servants. To me they are very powerful examples of … Continue reading

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GenerationOne

The GenerationOne TVC is a very powerful piece of communication, a most graphic, direct, effective way of expressing exactly what’s meant when we talk about ‘the gap’ between Indigenous and non-Indigenous Australians. This is a very complicated, multi-layered issue, and … Continue reading

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Marketing orientation in government

There’s a lot of debate in the public sector about whether it’s ‘appropriate’ to adopt management techniques from the private sector. For five and a half years I encouraged various government agencies to adopt what I thought of as a … Continue reading

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